Local Search

Just as the name implies, Local Search is all about searching the billions of pages on the World Wide Web for information that is related to a specific geographic area (country, state or city). The PRIMARY use of this type of search, and what is implied in the term "Local Search", is that the searcher is looking for information specific to his/her present geographic location.

Learn more on Web Marketing Tutorial about Local Search

Personalized Search

Personalized Search is hot again! Within a month of each other, Amazon, in their latest release of their home brewed search engine, A9, has used personalized search to help differentiate it from its much larger competitors, and Yahoo! introduced its My Yahoo! Search beta personalized search service.

Read more on Web Marketing Tuorial about Personalized Search

To Blog or not to Blog?

One of the hottest Web Marketing topics these days involves the use of "Blogs" on business Web sites as a traditional "What's New" page combined with a conversational "How ya do'in?" look and feel, and also incorporating recent FAQ info. It can also incorporate feedback from Web site visitors.

Read more on Web Marketing Tutorial about Blogs and Blogging

Web Marketing Blog

Hi. My name is Dave Ingalls and welcome to my Web Marketing Blog.

I'm a Web Marketing Consultant. I publish, maintain and regularly update the Web Marketing Tutorial Web site, a free tutorial on Web Marketing basics for small or home-based businesses.

Blogs are fast becoming a real business tool, and therefore, part of the online marketing mix for small businesses. For that reason, from this point forward, I plan to use this blog as the key update source for my Web Marketing Tutorial, including answering questions received from site visitors.

Dave I.